Browsing articles in "Marketing"
May
23
2013

SEO Strategies for Better Online Visibility

seo

Odds are, if  you’ve recently published a web site, your site visitor count is very low. Don’t worry, its completely normal. New web site owners cannot expect to publish their website and expect traffic to come rolling in quickly.So how do you build web traffic? Once you have an understanding that it takes patience to increase website traffic, also understand it takes constant effort to become visible in search results. The newer the site, the [...]

Apr
27
2013

How to Set up a Loyalty Program for Your Website

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It’s all very well and good setting up a great looking website, that has excellent content. However, how do you plan to bring visitors back to your site, aswell, as get your community involved in commenting etc. Well, a Loyalty Program is most likely your answer. Yes, setting up a loyalty program! That sure does sound like quite a daunting thought, right? Well, an awesome service called Punchtab takes all the stress our of rewarding [...]

Apr
24
2013

Competitive Intelligence using Follow Scout

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Ok, so, you want to build a better website and work out the best marketing strategy that is going to beat your competition out of sight. But you don’t have time or money to study the competition. Download and install Follow Scout, an extension to your browser, then head over to all your competitors websites and trawl and track their data in real-time. Download Follow Scout and try out this great, free little competitor intelligence [...]

Apr
21
2013

+1 your site – How Google Plus can help you

Google-plus

Does your business have an online presence on Google Plus? Many months ago, Google posted numbers that placed the social network as the #2 social network. Have you seen the list of social networks? It looks like this: Get found when your customers are looking People and pages show up in a Google search. People can find popular and engaging Google+ profiles and pages on the right hand side of results when relevant to their [...]

Apr
20
2013

How to Design the Perfect Business Card

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Quite recently, we spoke about the best places to purchase Business Cards for your business/website. However, it’s all well and good knowing where to purchase your business cards, but you need to choose how to select and design your perfect Business Card. So, here we have your perfect guide…   Shape and Format Aside from the ageing format and shape of a business card being a standard regular size and shape, Business Cards now come [...]

Apr
19
2013

Top Places to Purchase Business Cards

zazzle_businesscards_v2.v3[1]

For decades, Business Cards have been an essential part of business and personal promotion. Everybody hands them out, whilst they were initially a handwritten form of communication  they have developed into something alot more professional, with it being essential for every business person to have the ability to readily hand over a card. Business cards are available to purchase from many online retailers, but we’ve narrowed down the best for you…   Vistaprint (http://www.vistaprint.co.uk) If you watch [...]

Apr
12
2013

Social Media is About ‘Building Relationships’, Not ‘Promotion’

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Social media and the lucrative networks are often thought of as places where webmasters can promote. However, even though the social gurus focus on advertisements, we do not have to do that. In fact, social media is about making connections, engaging with your friends, and sharing aspects of your life. Although social networks can be a great place to promote your website, there are benefits (even for webmasters) for keeping these online destinations purely about [...]

Apr
10
2013

The Most Influential Few Words on the Internet

google-zip[1]

Aside from providing everything from an internet browser to one of the most popular mobile platforms, it’s easy to forget that Google originated as a search engine in the late 90s. The American corporation’s search engine is said to be the biggest website on the internet, as the “homepage of the internet”. The truth is, we all use Google every single day, so those few words that you see under the search bar are for [...]

Apr
8
2013

What is Facebook EdgeRank?

Edgerank

Facebook EdgeRank is similar to Google’s Page Rank algorithms. Simply put, EdgeRank is responsible for users see in their news feed and other Facebook pages. Having a higher EdgeRank for your Facebook Page, will naturally mean that more people will see your page’s content. Having a low EdgeRank value will mean that less people will see your content.

Apr
3
2013

What is Newsjacking?

news

Newsjacking is the process of a company integrating their brand into breaking news. However, the process is actually started as the news starts to ‘break’ which is before journalists, and the public have a ton of information on the story. Essentially, a company rides along with the wave of publicity that breaking stories will receive once the stories populate the papers, internet, and public discussions.

Mar
27
2013

Why Facebook Ads are an Effective Advertising Method

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The internet is undeniably filled with ways to Advertise your website. Whether it be free or for a small cost, however, if you’re looking to put some cash into advertising, then we believe that Facebook is one of the best places to do it. If you’re looking to invest simply just a small amount or a serious sum of money, then Facebook is a great way to advertise your business or website. Advertising on Facebook [...]

Mar
16
2013

10 Ways for an entrepreneur to brand themselves online

branding

The internet is certainly the best place to go when desiring to create brand recognition. Often times, it’s believed that in order to start up a company, one must drive themselves into debt, but with the world of today thriving on technology, this couldn’t be any more untrue. In fact, there are numerous options that allow you to create brand recognition online that won’t cost you a coin. This is phenomenal news considering advertisements can [...]

Mar
9
2013

How to get an audience with the Queen

queen

  If I’ve learned anything in my few years as a young guy in business, as an entrepreneur carving my path, it’s that you really can’t do it alone. In fact to be really successful in this game you have to create ways in which you can leverage the existing credibility of others, so that it can pull you up too. That might read funny.. What I’m definitely not saying here is “use people” to [...]

Mar
9
2013

Biz Op3 – Running Promotional Campaigns for Events Organizers using downloadable flash games.

spaceinvaders

My day job is running promotions for an exhibition organiser and I’ve been trying to work out a way of getting more visitors to the exhibition we run. So, I have a background as a video games producer with Codemasters and with mobile games testers with Babel Media. So, I’m thinking, what kind of promotion can I run that will attract a lot of interest from visitors to the exhibition and that will also help [...]

Mar
7
2013

Using viral social media pages to drive traffic to your own

social_media

We’re all aware by now of the power of social media when it comes to increasing awareness of what you do, who you are and visitors to your website. Twitter and Facebook are the most well known of social media platforms for generating traffic and interest in your business. The more of an online presence you have the more likely you are to increase your online business. Other social media platforms used that are also [...]

Mar
1
2013

What to tweet when you get Tweetblock?

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Hello Twitterers! You may have been using Twitter for a while but did you know how you’ve contributed to making Twitter a popular social networking service website? Since it’s launch in July 2006, the service has quickly climbed the ladders of success. As of 2012, there are more than 500 million registered users on Twitter. And what’s more? They are generating over 340 million tweets daily! No wonder, Twitter ranks as one of the ten [...]

Feb
25
2013

How to get Free PPC ads for your website

ppc

Today I am bringing you three reliable offers for free PPC, I say reliable because there are others that come and go, at the moment if you have yet used one of these services you can sign up a new account and take advantage of £130/$170 free PPC!  If you are wondering why people buy these vouchers on eBay and Fiverr etc.. it’s because they are poorly informed or they are abusing multiple-accounts, take it [...]

Feb
25
2013

YWB: Top Fiverr Sellers

Fiverr

I’ve spent quite a bit of time on Fiverr over the past year, the sellers are so passionate and will really go out of their way to provide the best possible service for you.  I would say the quality of some of the gigs is often just as good as where you might pay ten times more elsewhere on the internet. Fiverr really does help anyone get the materials they need to make their online [...]

Feb
24
2013

11 Ways to build your Twitter following ethically

hashtags

Imagine Twitter is a very large room packed full of millions of people (so a very very large room!) Everyone there is talking about something and some people are also chatting to each other. It’s noisy. Now imagine you’re there in this busy room too but are sat in the corner with a paper bag over your head not speaking. Is anybody going to want to follow you and listen to you? It’s unlikely. Now [...]

Feb
18
2013

How to write a killer press release

press

This article will be segmented into: Introduction Basics of a press release 10 Top tips to writing a killer press release Conclusion   Introduction A press release is a news story which is written in third person. It should explain an upcoming event, change, service, or product. A press release is often sent on its own via email. Press releases provide companies with an opportunity to showcase new brands, bring attention to a new product [...]

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